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In the digital age, the importance of having an up-to-date understanding of digital platforms and networks cannot be overstated. The ability to effectively navigate the digital landscape and make use of its resources can make or break a business or individual. Today, digital media has become an integral part of our lives. With popular social networks such as Facebook, WhatsApp, Instagram, and Twitter, it is hard to imagine a world without them. It is no surprise that businesses, marketers, and individuals alike are trying to capitalize on this presence and make use of these networks to reach their target audiences. Understanding how to use such networks, as well as having an up-to-date knowledge of the various elements that go into making up a digital platform is thus essential to success...