Apple Considers Integrating Google’s Gemini AI into iPhone Features
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According to a report by Bloomberg News on March 18, Apple (AAPL.O) is currently discussing incorporating Google's Gemini artificial intelligence engine into the iPhone. This move aims to introduce new AI-powered features to iPhone software this year. While negotiations are ongoing, specifics such as the terms of the agreement and implementation methods have yet to be finalized.
Shares of Alphabet, Google's parent company (GOOGL.O), surged more than 6% in early U.S. trading following the news, while Apple saw a 2.5% increase. However, no formal announcement regarding the deal is expected until Apple's annual developers' conference in June.
The report also mentioned that Apple has recently engaged in talks with OpenAI, the creator of ChatGPT, regarding the potent...