Taylor Swift and Travis Kelce emerged victorious at the 2024 People's Choice Awards, with Swift clinching four awards for her music and social presence, while Kelce snagged the Athlete of the Year title. The star-studded event, hosted by Simu Liu, honoured top talents in music, television, and movies, with notable winners including Olivia Rodrigo, Nicki Minaj, and Ice Spice. Billie Eilish, Selena Gomez, and Kelly Clarkson also secured wins in TV categories. The ceremony showcased 45 categories, introducing new ones like male and female country artists, reflecting diverse talents across genres. Den of Thieves produced the star-studded affair, celebrating entertainment excellence.